Immersive in-game advertising, powered by AI
WASD / Arrows to drive · Enter to start · Esc to restart
What is Vakoi?
Vakoi is an agentic ad engine that allows brands to place immersive advertisements inside video games at scale in minutes.
For this demo, we took an open-source Mario Kart racing game built in Unity and pointed our agent at it with a list of brands. Every asset you see below was placed by Vakoi's agent: trackside billboards, 3D product placements on the sidelines, and collectable items on the racetrack. The base game was left completely untouched.
What Vakoi Places
3D Brand Placements
Each model was placed into the game world by Vakoi's agent as trackside props, spectator items, and collectables.
Red Bull Can
Nike Shoes
Amazon Truck
McDonald’s Happy Meal
M&M Collectibles
Vakoi's agent replaced the default coin collectables with branded M&M characters. Players collect M&Ms scattered across the track, turning a standard game mechanic into an interactive brand experience.
2D Billboard Ads
Trackside billboard ads placed by Vakoi's agent. Drag-and-drop 2D billboard banners that game developers can use to serve classic ads.
Audio Ads
Audio ads created by an AI agent that understood the game context. Red Bull and Nike are mentioned naturally in this audio — placed by the agent, not scripted. We see a world where audio ads and sponsored music from the radio era will be brought back with this medium.
Contextual Audio — Course Intro Sponsor
How Tracking Works
Vakoi's engine instruments every ad placement with camera-aware tracking. It knows when a billboard enters the player's viewport, how long it stays visible, and the viewing angle — just like real-world OOH analytics.
All impression data flows into a real-time dashboard where brands can see views, dwell time, and engagement across every placement in every game session. Each type of ad has a different weightage.
From pointing Vakoi's agent at a game to having tracked, branded placements live takes under 10 minutes — no game code changes, no SDK integration, no developer time.
Ready to bring brands into your game?
Deploy immersive in-game ads in minutes.